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Home/Design, SEO/Is Your Winery Making These Common Mistakes That Kill Your Online Bookings?
having a poorly designed website: Studies show nearly 4 out of 5 viewers will judge your company’s reputation by your website design. If your website looks like it’s from 1999 chances are you won’t be taken seriously. At that point, it won’t matter how great your product is because your potential client would have left. Here are some signs of a poorly designed or outdated website.
Lots of clutter
Huge blocks of text or hard to read text
Lacks structure
Confusing site navigation
Your website isn’t mobile optimized (responsive): Over half of the world’s online traffic comes from mobile phones. According to a report from Mobify, approximately a third of mobile consumers will cancel a transaction if the experience isn’t mobile optimized. If your website isn’t responsive you will be missing out on a good chunk of bookings.
Your website isn’t Search Engine Optimized (SEO): You can have a top-notch website, great products, and excellent content but all that is redundant if nobody can find you. The most important for website success is staying updated with Google ranking algorithms. Here are a few SEO no no’s that should be avoided.
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